Jeep reienforces the idea of being a customer centered company by providing their vehicle owners with the best vehicles possible. They do this through their advertising such as showing customers using their vehicles in all different types of terrain and having fun while inside the vehicle.
American Express, like Jeep sponsors major events such as the US Open Tennis tournament. Since American Express is a sponsor of the US Open Tennis tournament, they allow their customers to purchase tickents to the tournament before the tickets go on sale to the public. American Express also does this with many other ticket sales in that they allow their customers to purchase tickets to a concert before anyone else.
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Both Jeep and American Express are reliable brands that I've heard nothing but good things about. This is legitimate.
ReplyDeleteAs a big sports fan, I actually knew that American Express was a huge sponsor of events such as the US OPEN. I think that offering tickets to customers of American Express they go on sale is a brilliant idea for tennis fans. As a tennis fan, this would spur me to become a card holder of American Express.
ReplyDeleteI think this is very smart of American Express, because i am constantly hearing commercials and advertisments for VISA and Mastercard. This will deffintely make their customers feel apperciated, and is also inviting for new customers that are not Amerian Express card holders but enjoy the game.
ReplyDeleteThe U.S. Open Tennis Tourtament is a huge events watched by millions of tennis fanatics. American Express was very smart to offer their clients a chances to buy tickets to the tourtament before anyone else. For those not yet part of the American Express family, this might create an incentive for them to get an Amercian Express card.
ReplyDeleteA friend of mine is going to the US open this year and she said that most of the time each year it is very difficult to get her hands on a couple of tickets hopefully this year with this new American express strategy she will be able to acquire hers a lot easier.
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