Although this was a few weeks ago, the clothing brand Glamour Kills started a campaign called Create Love, in which the summer line was revolved around. However, this campaign was for fans, bands, and anyone else to submit photos of themselves holding up a sign that would say "I create ____ and I love ___." The founder and designer would then pick a certain amount of those pictures and put them together for their advertisement in Alternative Press magazine. I really love idea because it gets everyone involved in the brand and is more sincere and genuine than most ads. Also, the brand is spreading the message to "Create Love" which is always a great message.
Tuesday, June 22, 2010
Glamour Kills- Create Love Campaign
Although this was a few weeks ago, the clothing brand Glamour Kills started a campaign called Create Love, in which the summer line was revolved around. However, this campaign was for fans, bands, and anyone else to submit photos of themselves holding up a sign that would say "I create ____ and I love ___." The founder and designer would then pick a certain amount of those pictures and put them together for their advertisement in Alternative Press magazine. I really love idea because it gets everyone involved in the brand and is more sincere and genuine than most ads. Also, the brand is spreading the message to "Create Love" which is always a great message.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment