Thursday, June 24, 2010

Amazon Market Strategy Top Notch!

By now, everybody knows Amazon.com and what it does so I'm not here to explain the concept to you. But the simplicity of Amazon.com's marketing strategy is rather brilliant. When you first log in, right there, they have their biggest item with the price shining right in your face. Your attention is already captivated by it. Then you look over to the left of the screen, it is a department list that covers books to automobile parts. Simply put, it can offer you ANYTHING. And who doesn't love a website that can offer you anything at a bargain price.

Speaking of bargain prices, if you scroll down lower, you see other products that other Amazon users are browsing at that exact time. Amazon makes sure that they show how they've slashed the prices and made the products cheaper and more attainable.


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